Prius escapes niche to break into global top three
By ALAN OHNSMAN and YUKI HAGIWARA Bloomberg May 29, 2012 Toyota Motor Corp. (7203)’s Prius, a niche oddity when it went on sale 15 years ago, jumped to the world’s third best-selling car line in the first quarter as U.S. demand and incentives in Japan turned the hybrid into a mainstream hit. Read more…