Innovative Interior Materials Can Cut Vehicle Weight, Experts Say

Wardsautologoby Byron Pope
May 22, 2013

DEARBORN, MI – Auto makers looking to take weight out of the vehicle to meet looming government-mandated fuel-economy regulations should look to new technological innovations in vehicle interiors, industry experts say at the 2013 WardsAuto Interiors Conference here.

Utilizing new advanced materials is one way to shave weight, but it’s imperative that the new materials are as safe, durable and cost-efficient as the ones they replace, says Robert Eller, president of consultancy Robert Eller Associates.

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