Hybrid cars are near a tipping point

by Jim Motavalli
Mother Nature Network
January 24, 2012

…According to Craig Giffi of Deloitte, younger consumers really want fuel efficiency (89 percent want their next car to have better mileage). “Gen Y consumers view hybrid technology as proven and reliable,” Giffi said. It doesn’t hurt that hybrid cars often have the latest shiny infotainment technology, because the survey shows that younger buyers want their vehicle to be an iPad on wheels.

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