Home » Articles posted by NRDC (Page 84)

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  Ford Puts the Pedal to Its EcoBoost Engine-Tech Brand

  June 3, 2012 at 6:11 am

  by Dale Buss Forbes June 3, 2012 EcoBoost now has become Ford’s No. 1 sub-brand, supplanting the Sync infotainment system. Not since Chrysler based much of its brand equity on the robust Hemi engine several years ago has a major auto company leveraged the identity of an internal-combustion powertrain in such a strategic way. Of course, EcoBoost engines are no Hemi: Their popularity is skyrocketing because Ford brought together some pre-existing technologies ‚Äî turbocharging, direct injection and variable valve timing […]

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  GM to add 200 more workers at Detroit-Hamtramck plant

  May 17, 2012 at 9:39 am

  by Chrissie Thompson Detroit Free Press May 17, 2012 General Motors is adding about 200 new workers at its Detroit-Hamtramck Chevy Volt factory in anticipation of increasing its production rate in July when the plant adds the 2013 Chevrolet Malibu, people familiar with the situation said… The Detroit-Hamtramck plant is hiring after an up-and-down spring. Slower-than-expected Volt sales caused the factory to schedule a five-week shutdown in April. Then the automaker cut the downtime to four weeks as sales took […]

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  Ford adding third shift to build more EcoBoost V6s, 250 jobs saved in Ohio

  May 2, 2012 at 3:21 pm

  by Dan Roth Autoblog May 2, 2012 Ford’s twin-turbocharged 3.5 liter EcoBoost V6 has proved popular with customers, with more than 180,000 finding homes in driveways and garages since launching in 2009. Ford has but a single facility in the United States turning out this engine, Cleveland Engine Plant No. 1. Cleveland Engine Plant No. 1 is also home to the 3.7 liter V6 that kicks out over 300 horsepower in the Mustang and continues to sell at full tilt […]

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  Ford doubles engineering staff for fuel-saving engines

  March 29, 2012 at 8:17 am

  by Alissa Priddle USA TODAY March 29, 2012 If you have any doubts about the future of the auto industry, take a look at how Ford is dividing up its real estate and engineering staff when it comes to newfangled fuel-saving engines. Its converting more space in its engineering facilities to accommodate the growing team working on electric vehicles and other fuel-saving engines and technologies. Staffing on the team has doubled in five years. A 285,000-square-foot section of the Advanced […]

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  Detroit discovers small is beautiful as compact buyers return

  March 17, 2012 at 2:32 pm

  by Keith Naughton Bloomberg March 17, 2012 DETROIT — When the engine blew on his eight- year-old Toyota Matrix last year, Shane Wilson needed a new car fast and wanted something good on gas. He shopped the usual suspects: small Honda and Toyota models he’d owned in the past. Then he surprised himself by buying a Chevrolet Cruze… Small cars, once the Achilles’ heel of U.S. automakers, are becoming a strength. Read more…

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